Search Engine Optimisation (SEO) for your Website
We recently worked with Professional Marine Management on the optimisation of their new website. Contrary to much media hype, there is no silver-bullet to guarantee you "page 1 results in Google". However, there are a number of steps you can take to ensure that your website is more visible to your potential customers/clients.
SEO, or Search Engine Optimisation, has been a buzz-word of the Internet in recent years. The purpose of SEO is to optimise your website to ensure that you have the greatest level of "view-ability" in "natural" or un-paid search results on major Search Engines, (such as Google, Bing, Yahoo, etc), thus driving more traffic to your site and, hopefully, providing more customer leads. However, while SEO has been billed as a technical (and often expensive) service offering, it should not be neglected by businesses with an on-line presence.
DCODE were enlisted to help ProMarine in improving the performance of their website in search engine rankings. The site had recently been re-developed, but had not been optimised to help Search Engines such as Google better understand the key areas of the website.
DCODE worked with the client to help define the goals of the website and then implement some refinements to the site to better assist in Search Engine Optimisation (SEO). We were also able to provide "Visibility Reports" to help benchmark the performance of the site before and after the changes were made.
Since launching the site with updates for SEO, we have noticed ProMarine's website becomming more visible across a number of key words.
If you are looking for a more professional and encompassing approach to SEO, DCODE can be of assistance.
Our analysts and technicians have extensive understanding of the SEO process and have had experience in helping businesses increase their on-line exposure and prominence in Search Engines. If you are interested in our SEO services, Contact Us for an obligation free discussion.
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